Sainsbury's huge discounts for Nectar customers in bid to beat rivals

Sainsbury’s offering huge discounts for Nectar customers in bid to take on its rivals – how does its loyalty scheme compare with other supermarkets?

• Sainsbury’s is expanding its Nectar Price range following its launch in April
• Cardholder scheme rivals Tesco’s Clubcard – with grocery giants following suite

Supermarket giant Sainsbury’s has added further discounts to its Nectar prices scheme in an attempt to outmatch its competitor Tesco.

The grocery chain now has a list of 900 items that Nectar cardholders can claim discounts on when shopping in store or online.

Products in food, health, beauty, alcohol, household goods and pet food are among the latest addition to the scheme, The Sun reports.

Dairy and bakery have also been added to Sainsbury’s Nectar price range for the first time, with 50% offers on some cheese, milk and bread products.

As UK supermarkets go head-to-head with loyalty schemes, which cost-cutting deals are best for customers?

Supermarket giant Sainsburys has added further discounts to its Nectar prices scheme in an attempt to outmatch its competitor Tesco

It represents a vast addition to the range since its launch in April, when just 300 items branded items were on offer to Nectar card users.

The Nectar Prices scheme offers 18 million Nectar customers discounts of up to 50 per cent on more than 450 supermarket essentials, such as washing up liquid, breakfast cereal and teabags.

It is a rival to Tesco’s Clubcard prices which also works by applying the discount when customer scan their cards at checkout. Tesco claims that its Clubcard members can save up to £351 a year.

Newly-added products include Cathedral City mature cheese (usually £4.75, Nectar Price £2.75), Philadelphia cheese (usually £2.20, Nectar Price £1), Yeo Valley organic semi skimmed milk (usually £2, Nectar Price £1) and Lurpak 500g butter (usually £5, Nectar Price £3.25).

Lower prices will also be available on a range of popular branded bakery products including Soreen fruit loaf (usually £1.50, Nectar Price £1) and Warburtons bagels (usually £1.85, Nectar Price £1).

How the gains between Sainsbury’s Nectar card and Tesco’s Clubcard match up

The loyalty card schemes emerge just as the cost of a weekly shop is rising at its fastest rate in 45 years. Food is 19.2 per cent more expensive than it was a year ago, according to the Office for National Statistics

But as other supermarkets race to catch up by introducing their own loyalty schemes for customers, how do these cost-cutting deals compare?

WHICH BARGAINS CAN YOU GET FROM SAINSBURY’S NECTAR CARD SCHEME?  

Sainsbury’s has added a raft of products to its Nectar Price range in an attempt to outmatch rival Tesco’s Clubcard scheme.

Some of the deals on offer include:

• Walkers Quavers Cheese Multipack Crisps Snacks 6x16g – £1.35 with Nectar (£1.95)
• Walkers Ready Salted Multipack Crisps 6x25g – £1.35 with Nectar (£1.95)
• KitKat 2 Finger Milk Chocolate Biscuit Bar Multipack 9×20.7g – £1.00with Nectar (£2)
• Coca-Cola Zero Sugar 24x330ml – £5.00 with Nectar (£10)
• Walkers Cheese & Onion Multipack Crisps 6x25g – £1.35 with Nectar (£1.95)
• Napolina Chopped Tomatoes 4x400g – £2.25 with Nectar (£3)
• Cadbury Milk Chocolate Biscuit Fingers 114g – £1.00 with Nectar (£1.75)
• Pringles Sour Cream & Onion Sharing Crisps 200g – £1.25 with Nectar (£2)
• Diet Coke 24x330ml – £7.50 with Nectar (£10)
• Walkers Salt & Vinegar Multipack Crisps 6x25g – £1.35 with Nectar (£1.95)
• Walkers Wotsits Really Cheesy Multipack Crisps Snacks 6×16.5g – £1.35 with Nectar (£1.95)
• Cadbury Twirl Chocolate Bar Multipack x4 136g – £1.25 with Nectar (£1.50)

Sainsbury’s

Customers shopping in Sainsbury’s supermarkets or online can access hundreds of discounts using Nectar Prices.

Members can receive personalised discounts of up to 30% on their favourite items.

Co-Op 

Co-op membership scheme allows users to earn 2p on every £1 spent on own-brand products.

These pennies are stored in the member’s digital wallet and can be spent on most products in-store.

Asda

Asda Rewards gives shoppers money back when they purchase ‘star products’ or complete spending missions. 

These deals are personalised, but typically a new customer might be offered £1 for spending £75.

Tesco

Shoppers can earn one Clubcard point for every £1 spent in-store and online or £2 on fuel from Tesco petrol stations.

From June 14, this will be amended to one point for every two litres of fuel purchased. Points are turned into vouchers on the Tesco Grocery & Clubcard app or the online Tesco account.

Morrisons

My Morrisons offers money off certain products and percentages off a particular category, such as £1 off frozen desserts and 15% off baking products.

When a customer scans the app or swipes their card they get a chance to ‘bag a bonus’ treat.

Lidl

Lidl offers member-only prices on a small range of items to shoppers signed up to Lidl Plus. Current offers include £20 off a Grillmeister 6 Burner Gas Barbecue and 20 per cent off Deluxe Tortilla chips. 

The scheme is free to join, but members must download the Lidl Plus app and activate the relevant coupons.

Iceland

Iceland gives holders of its Bonus Card discounts on a range of items such as frozen Iceland own-brand chips and Chicken Tikka Masala and free home delivery on in-store shopping. 

They also receive a £1 bonus for every £20 they save on to the card — which can be done in store or online

The card schemes emerge just as the cost of a weekly shop is rising at its fastest rate in 45 years. Food is 19.2 per cent more expensive than it was a year ago, according to the Office for National Statistics.

Source: Read Full Article